Skip to main content

Hello, I'm Garry - a digital product designer based near London, England

I'm SVP Product Design Experience & AI Innovation @ Choreograph - WPP Media's data and tech company

Helping shape the next generation of product experiences - introducing intelligent agents and AI-driven systems that extend human capability and redefine how people interact with data and technology.

Experience

Designing Intelligent Futures – Adaptive Future-Ready Experiences / AI Innovation / Agentic Experience.

A results-driven, agile, user-centred senior digital professional with 20 years experience leading projects in all areas of digital – Product Design UX/UI, AI, LLM, Agentic, eCommerce, DesignOps, Data, Machine Learning, working across corporate, agency and start-up environments.

Toolset

Pen & Paper, Figma Make, Loveable, Bolt, Replit, Vercel, Cursor, Miro, Framer, Claude, Gemini, OpenAI, Perplexity, Adobe CC, Zeplin, Jira, iOS, Android, HTML5, CSS3, JQuery, React, Angular, Python

Skills

Product Design, UX/UI/IA, Data, Machine Learning, LLM’s, GenAI, Design Systems, Interaction Design, Adaptive and Responsive Design, DesignOps, Agile, Kanban, Ecommerce, MVT, Accessibility, Usability, Team Management, Rapid Prototyping, Vibe-Coding Tools, Figma, Sketch, InVision, Zeplin, Jira, Marvel.

Selected Work

EssenceMediacom Global

January 9, 2023

RS Components

April 27, 2021

Protected: Global FinTech Client

January 15, 2019

Andrew Martin

November 8, 2017

Tempest Publishing Platform

November 14, 2015

FabricOS

October 8, 2014

“Absorb what is useful, discard what is useless and add what is specifically your own.”

– Bruce Lee
Client List

WPP Media / Choreograph / EssenceMediacom / RS Group / Lloyd’s – LM TOM / Andrew Martin / SquareMeal / Twickenham – RFU / Dualit / Monica Vinader / Aspinal of London / British Airways / Maxim / Selfridges / Proctor & Gamble / Facebook / Marks and Spencer / Unilever / L’Oreal / Renault / Citroen / Ford / Hewlett Packard / Experian / Lancome / Calvin Klein / Clarins / The Times / The Sunday Times / The Sun / Imperial War Museum / Sky Media